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Sales we've seen run reliably in past years around these times. None are guaranteed to repeat, but they are the events worth keeping an eye on.
| Sale event | When | What we've seen in the past |
|---|---|---|
| Domino's recurring promotions | Tuesdays and select Saturdays (ongoing) | Domino's Cheap Tuesday has historically offered 50% off premium pizzas every Tuesday for pickup orders. Super Saturday BOGO promotions (buy one, get one from $1) appear on select Saturdays throughout the year. These are the most reliably recurring value offers in Australian fast food and are worth bookmarking. |
| Meal kit new year promotions | January to February | HelloFresh, Marley Spoon and Soulara have historically run their deepest intro offers in January and February, targeting the "eat healthier this year" resolutions window. Total savings of $200 or more across the first 6 boxes have appeared in past years during this period, alongside free shipping on the first delivery. |
| Easter | April | The peak seasonal window for confectionery. Woolworths, Coles and Big W have historically run 30-50% off Cadbury and Maltesers ranges in the week after Easter Sunday as unsold stock is cleared. Buying Easter chocolate after the event rather than before consistently returns better value. |
| Mother's Day | May (second Sunday) | Dan Murphy's, Liquorland and Get Wines Direct have historically run gift-focused promotions in the 2 weeks before Mother's Day, including $20 off wine and champagne orders and discounted gift hamper bundles. Premium sparkling wine and gin gift packs have been common promotional targets during this window. |
| End of Financial Year (EOFY) | Late May to 30 June | A strong window for grocery delivery subscriptions and health supplements. Woolworths has historically run 50% off Delivery Unlimited annual subscriptions during EOFY, and iHerb has run 20-25% off sitewide during this period. It's also when supermarkets run deeper clearance pricing on non-seasonal pantry stock. |
| Father's Day | Early September (first Sunday) | Dan Murphy's, Liquorland and BWS have historically run gift-focused promotions on premium beer, whisky and BBQ-friendly spirits in the 2 weeks before Father's Day. Multi-bottle discount packs and free shipping on gift orders have been common. This is the second biggest liquor promotional window of the year after Christmas. |
| Black Friday and Cyber Monday | Late November | Historically a strong window for grocery delivery subscriptions and online supplement retailers. Woolworths, Coles and iHerb have run Black Friday promotions in past years, and meal kit services like HelloFresh and Marley Spoon have offered their deepest new-customer intro deals during this period alongside Uber Eats and DoorDash credit promotions. |
| Christmas and festive season | December | The biggest liquor promotional window of the year. Dan Murphy's and Liquorland have historically offered $30-$50 off premium champagne and spirits orders, and Get Wines Direct has run case discounts of 20-30% off during the Christmas gifting period. Woolworths and Coles run confectionery and party food specials through December, and gift hamper promotions peak in the 2 weeks before Christmas Day. |
