These kind of promos are one of the reasons it's worth to be a Linen Lovers club member at Adairs as you'll not only get an extra 5% off sale items but free shipping as well, which makes this promotion a pretty good deal.
Get 30% off Adairs Kids Summer Must Haves (+ 5% off for Linen Lovers and free shipping)
* Hooded Shark / Mermaid Beach Towel for $20.95 (LL $19.90)
* Velour Beach Towels for $27.95 (LL $26.55)
* Pool Toys for $27.95 (LL $26.55) a pop
* Round Beach Towels for $48.95 (LL $46.50)
Prices are not far from Target's, but imho Adairs' designs are a lot more stylish and are better quality. Plus again - if you're a member you'll get free shipping, which you won't be able to get at Target on orders below $50.