To claim you reward and get your membership status fully up and running, you simply need to activate your online member profile. Your v.i.p. profile will help us spoil you with all the things you love, such as relevant products and exclusive offers that you actually want!
If you have shopped online with us before and have an online Borders account, click on the "activate v.i.p. profile" button. If you dont have an online Borders account click on the "create account" button.
So what are you waiting for? Activate now to start taking advantage of your very first v.i.p. offer!